Tesla Model 3 – the world’s most successful crowdfunding campaign

Just last week, Elon Musk took to the stage to unveil the new Tesla Model 3.  This new model is Tesla’s first mass-market car and a lot of people have been waiting to see what they would come up with.

As in previous instances, Tesla did not disappoint in design or features.  As far as delivery dates, some might have been disappointed but pre-orders seem to tell a different story.

It’s pre-orders that bring me to the topic of crowdfunding…

What you see above is a tweet by Tesla’s CEO.  He estimated that in the first 24 hours of pre-sales, Tesla had received approximately 7.5 billion dollars worth of orders.  At that time, reservations were at 180.000.  Since then the number has been updated to 276.000.

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